coca cola has a market orientation and follows the marketing concept. most likely, the company would react to consumer dissatisfaction to its product by first: a) hiring better sales people b) increasing advertising to better explain product benefits c) lowering the price d) conducting research to determine if its customers’ needs have changed

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13-09-2022
Business

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coca cola has a market orientation and follows the marketing concept. most likely, the company would react to consumer dissatisfaction to its product by first: a) hiring better sales people b) increasing advertising to better explain product benefits c) lowering the price d) conducting research to determine if its customers’ needs have changed

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khuranashilpa76 khuranashilpa76 · Answer 1 · 2022-09-17T15:18:04+02:00

coca cola has a market orientation and follows the marketing concept. most likely, the company would react to consumer dissatisfaction to its product by the first D) conducting research to determine if its customers' needs have changed.

Market-oriented perspectives include decision-making perspectives, market information perspectives, cultural behavioral perspectives, strategic perspectives, and customer-centric perspectives. Market Orientation is a business approach focused on determining consumer needs and wants and developing products and services to meet them.

The focus of the organization and its marketing is focused on five main categories, grouped into the following orientation groups Production Oriented, Product Oriented, Sales Oriented, Social Oriented, and Market Oriented.

Learn more about market orientation here:-https://brainly.com/question/25369230

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