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Eorge, a chef and owner of l'auberge, a popular restaurant, is always visiting his competitors to observe how they are doing things in their restaurants. he told one of his managers, "i eat dinner at a lot of restaurants because i want to know what is going on. i am always concerned that one of our competitors will surprise us with a new service or menu item, like ours but better." in which activity is george engaging?

Respuesta :

Market research and analysis. Statistical trend Theory. Product review and development.

Answer:

Competitive intelligence.

Explanation:

Competitive intelligence is a way of gathering information about business environment and competitors, and analyzing these information for the purpose of gaining a competitive advantage over business rivals.

It helps in making better informed decision and improving the overall performance of the organization.

One key step in developing Competitive intelligence is by identifying your competitors , as demonstrated by Eorge, then you can now begin to look at ways of obtaining useful information that will be beneficial to your operations from them.

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