Every product manufactured by the maker of slim-fast carries the slim-fast brand name. this company uses __________.
a. multibranding
b. uniform branding
c. co-branding
d. family branding

Respuesta :

your answer is A, multibranding.

Every product manufactured by the maker of slim-fast carries the slim-fast brand name. This company uses multibranding. Hence, option A is correct.

What is multibranding?

Multi-branding is when a company markets more than two brands, most of which are direct competitors and fall into the same or a closely related category. A company's approach to introducing many brands or products into the same market segment, either under a new or pre-existing corporate name, is referred to as a "multi-branding strategy."

A multi-brand strategy is described as a portfolio of products having numerous brands or names that are all owned and managed by the same company. With its multi-brand portfolio of more than 2000 products, which includes KitKat and Nespresso, Nestlé offers as an example of this.

Thus,  option A is correct.

For more details about multibranding, click here:

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