The domino's leadership team determined that while it was a great delivery company, the poor taste of their pizza was an impediment to future growth. to what stage of the marketing research process did this realization correspond?
The stage of the marketing research process that this realization correspond to is the INTERPRETING THE FINDING. The interpreting the finding stage is the stage of the market research process in which the results obtained from the market research is examined and analysed and appropriate conclusions are drawn from it.
