Respuesta :
According to the characterization of innovations by Professor Clayton Christensen, the rise of the smartphone was a sustaining innovation rather than a disruptive innovation.
What is sustaining innovation?
When a business develops better-performing items to sell for more money to its most lucrative clients, it is engaging in sustained innovation. Sustaining innovation is typically a tactic utilized by businesses that have already found success in their markets. A sustaining innovation makes already existing products better. Instead of developing new markets or value markets, it enhances existing ones with more value, enabling businesses to compete against each other's continual advancements.
Sustainable innovation refers to deliberate modifications made to a company's goods, services, or operations to produce long-term social and environmental advantages while generating financial success for the business. Researcher Richard Adams provided this definition after reviewing relevant scholarly and commercial studies.
To learn more about disruptive innovation, visit:
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The complete question is:
According to the characterization of innovations by Professor Clayton Christensen, the rise of the smartphone was ________ innovation rather than ________ innovation.
A) a radical; an incremental
B) an incremental; a sustaining
C) a disruptive; a sustaining
D) a sustaining; a disruptive
