The FTC's recommendation regarding consumer choice in relation to personally identifiable information is to make it mandatory for businesses to obtain customers' affirmative consent before collecting (pii).
Store delicate personal data safely when not in use in a closed desk drawer, filing cabinet, or other secure container. When using sensitive PII, make sure to keep it in a secure location that is only accessible to those with a need to know. At all costs, sensitive PII must never be faxed.
Personal identity numbers include things like Social Security Numbers (SSN), Passport Numbers, Driver's License Numbers, Taxpayer Identity Numbers, Patient Identification Numbers, Financial Account Numbers, or Credit Card Numbers. For a personal address, provide a street address or email address. personal interaction
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