Respuesta :
The correct answer is option D. Hero content.
The goal of hero content is to expose as many people as possible to the brand and its major brand activity by making a big splash and appealing to a broad audience. Because big ideas take time and money to develop, it can be costly and time-consuming to produce, which explains why it doesn't happen often. Major commercials, contests, immersive activities, and viral content are examples of common types of hero content.
Volvo provided one of the most well-known instances in 2013. In an eye-catching commercial titled The Epic Split, the car business capitalized on the ironic and nostalgic affection for Jean-Claude Van Damme by having the actor perform the splits between two Volvo trucks.
The question is Incomplete, Complete question is:
Which type of content is most likely to be used for live event activation, event activation, or contest activation?
a. Hygiene content.
b. Hub content.
c. Evergreen content.
d. Hero content.
e. None of these.
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