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To assess his company's progress against that of the competition, Greg has been asked to determine the total sales of Barrett's boots corp. for the past six months in the southeast compared to the total sales of boots across the entire united states. Greg will be providing information on market share.
Market share is the percentage of total sales or revenue in the market occupied by a company's operations. For example, if a particular industry sells 50,000 units a year, the company that sold his 5,000 of those units would have a share of that market.
Market share is the percentage of total industry sales generated by a particular company. Market share is calculated by dividing a company's sales for a period by the industry's overall sales for the same period.
Higher market share usually means higher revenues, lower sales efforts, and a strong barrier to entry for other competitors. A high market share also means that leaders win more than others when the market expands.
Learn more about market share here:-https://brainly.com/question/15530466
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