Any decision a firm makes regarding outsourcing or insourcing should ultimately be centered on the consumer.
An individual or business that purchases goods or services from another company is known as a customer. Customers are crucial to businesses because they generate income; without them, they would cease to exist. All organizations compete with one another to draw clients, whether through aggressive product promotion, price reductions to increase clientele, or the creation of distinctive goods and experiences that clients adore. Customers are the people and companies who buy goods and services from another firm. Consider Apple and Tesla.
Some companies pay great attention to their customer connections to find methods to enhance their products and services in order to better understand how to suit the needs of their customers.
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