By including statistical information on the effects of alcohol on car accidents, you could appeal to readers':
Logos is an appeal to logic. The writer in this instance can use statistics and other historical evidence to support the point being made.
So, if a person is writing and includes statistical information to support his point, he has applied logos.
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The purpose of including statistical information on the effects of alcohol on car accidents is to appeal to readers' logos.
Logos is a rhetorical or persuasive appeal to the readers' logic and rationality.
Logos are especially required in argumentative or persuasive writings, literature, and poetry.
Thus, the inclusion of statistical information provides evidence that appeals to the readers' logos, not pathos or ethos.
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