Respuesta :
Product differentiation (C) involves advertising unique product features.
What is product differentiation?
- Product differentiation is a marketing approach used to differentiate a company's products or services from those of its competitors.
- Successful product differentiation is recognizing and presenting a product's or firm's unique qualities while emphasizing the various differences between that product or company and its competitors.
- Product differentiation is synonymous with building a compelling value proposition in order to make a product or service appealing to a target market or audience.
- When a corporation promotes a feature of a new product to market that distinguishes it from others already on the market, this is an example of product differentiation.
- Tesla, for example, distinguishes itself from other automakers by producing vehicles that are unique, high-end, and battery-powered.
As the definition above itself states, successful product differentiation is recognizing and presenting a product's or firm's unique qualities while emphasizing the various differences between that product or company and its competitors.
Therefore, product differentiation (C) involves advertising unique product features.
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Correct question:
Product differentiation is:
a. involves charging different prices to different customers
b. is commonly practiced in perfect competition and monopoly markets
c. involves advertising unique product features
d. is a rarely successful advertising campaign
