While watching a movie, Daysha notices that a few brands have been conspicuously integrated with its screenplay. The main character drives a particular brand of car and drinks only a specific brand of beer. Daysha figures out that this is a marketing strategy that employs _____. selective distortion selective exposure product cannibalization product placement

The significant kinds of product placement are either visual, verbal, signage, or usefulness. Product placements in theme videos vary from 3-to 5 minutes whereas product placement in movies can meander from 12 minutes-1.5 hours or more in length.

A commercial is geared especially toward interrupted television with a 5-30 sec ad established in between TV shows.

The expenditures of each of these can vary which depend on the reach, demographics of viewership, target markets, time of day, and more additional variables.

Therefore, Product placement involves intentionally placing a product/brand into televised shows and adverts, with the aim of exposing that product to the market or to remind the market of an already existing product.

Daysha is watching shows that incorporate product placement in their shows.

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