Being a late-mover in the market, the local ride-share service provider might struggle to gain critical mass. Therefore, the correct statement is Option B.
For a late mover in the market, gaining market share through imitation is difficult. Accordingly, the late mover may attempt to design innovative new products to attract customers, which can be expensive. This will make the customer shift to other alternatives.
The missing information in the questions is as follows:
As a late-mover in the market, what is the downside of joining the market at this stage:
you will need to tweak and improve the service
you might struggle to gain critical mass
you might struggle to find a name to differentiate your company from rivals
it will be difficult to watch market viability
Therefore, Being a late-mover in the market, the local ride-share service provider might struggle to gain critical mass. Therefore, the correct statement is Option B.
Learn more about late movers in the market:
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