The major conflict between the top executive and owners is that the top executive wants to reduce their employment risks.
In a business industry, the major cause of conflict between the top executive and the owners is due to the disparities in their objectives and goals.
While the top executive wishes to diversify the firm in order to reduce their employment risks, the owners wish to diversify the firm to increase the company's value. Both parties must come together with a cordial relationship to achieve a common goal.
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