Vertical marketing systems are professionally managed and centrally coordinated marketing channels that are designed to achieve channel savings and maximize marketing impact.
The distribution channel system is organized and structured, where there is the integration and collaboration of wholesalers and retailers to increase the quality and speed with which the product reaches the end customer.
Therefore, this is a strategy implemented to generate value for the consumer, competitiveness and market positioning.
Find out more about Vertical marketing systems here:
https://brainly.com/question/6641095
