Respuesta :
Answer:
1. What is the purpose of the first advertisement, the one about Dr. Tom's Terrific Tonsorial Tonic? What does the advertisement want you, the buyer, to do and how do you know that? What reasons does the ad offer in support of this purpose?
The purpose of the first advertisement is to sell you a hair product. The advertisement wants me, the buyer, to buy their product. I know that because the advertisement is trying to persuade me by using images and Promoting a special ingredient may make you think the product works better than others. Also saying that people I admire most likely use this product, not only that they say if I don't use this product my hair will look horrible.
2. Describe the overall perspective behind the third advertisement, the one about CommunityConnex. Compare the author's purpose on the surface with the advertisement's real purpose. What do these two purposes show about the author's perspective and biases? What is at least one sign of that bias in the ad?
the overall perspective is to make people do more stuff online the author's purpose on the surface is to try to help people feel more like they do when talking to people in real life when talking to people online but the advertisements purpose is to make people buy there app these two purposes let you know that he wants people to buy there app and to talk with people online like they do in person onesign is that they say online you can get therapy or adopt a pet and more.
3. Identify at least one example of pathos in any of the three advertisements. Explain how this appeal helps the advertiser's purpose.
One example of pathos in the advertisement Connecting Remotely is when the advertisement says, “Many people suffer from loneliness and anxiety because of changes in their routines and absence of in-person contact.” This appeal helps the advertiser’s purpose by making the readers feel sorry and sympathize, so when they say they have a way for people to stay in contact and be able to have conversations with other people, the readers feel relief and happy.
4. Identify at least one example of ethos in any of the three advertisements. Explain how this appeal helps the advertiser's purpose.
One example of ethos in the advertisement ``Tom's Terrific Tonsorial Tonic is when the advertisement says “It's highly likely the people you admire most already use this remarkable product.” This appeal helps the advertisers purpose because the advertisement is trying to convince you that the company is more reliable, honest, and credible by saying a lot of famous people use this.
5. Identify at least one example of logos in any of the three advertisements. Explain how this appeal helps the advertiser's purpose.
An example of logos in the advertisement Connecting Remotely is this quote, “ Since 2020, More than 50%of adults with jobs that can be performed from outside the office reported that they have chosen to work from home. At the same time, companies have realized that they can lower their cost and hire more diverse workers if they allow employees to work from where they live.” This appeals helps the advertisers purpose because it appeals to logic, the audience can be persuaded if you can present a factual argument that details logic and reasoning. You can see they are stating a fact in this quote and bring up a percentage which persuades the audience.
6. Describe how one of the advertisements uses an image to be persuasive. Is this image an example of pathos, logos, or ethos, or a combination of appeals? Why?
The advertisement Rise Condos uses images to be persuasive by showing images of their beautiful condo and people living in the condo. I think this image is an example of pathos because the people in the image look happy and look like they are having fun, this also makes you feel happy and cheerful, in result persuading you to buy the condo.
7. Identify at least one rhetorical device, such as a rhetorical question, direct address, irony, or figurative language, in any of the advertisements. Explain how this device helps the advertiser's purpose.
An example of a direct address in the advertisement Tom’s Terrific Tonsorial Tonic is when the advertisement says “You do want your life to be amazing, don't you? You must buy this product today.” This device helps the advertisers because Direct addresses are commonly used in persuasive communication. The idea is that you're more likely to convince a person to do something if you address them by name or title, or with a second person pronoun (you) rather than a first (I, we) or third person pronoun (one, someone).
