A major sports network is looking for a regional online content provider to cover college sports in the Big 10 Conference. The provider will write content for the network’s website and maintain a regional sports blog. Which of the following candidates would the network most likely hire?


a regional sportscaster working with a local TV affiliate in the Big 10 region

a former Big 10 college football player living on the West Coast

a retired SEC basketball coach currently working for the network on television

a Big 10 conference blogger with over 600,000 blog followers