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Distribution and Exchange

When goods and services are given away, purchased, sold, or traded, there are potentially two components of the exchange--pure economic gain and social gain. Both of these motives usually occur at the same time in non-market economies. However, in market economies, the social component is often missing except when the exchange is between relatives or friends. With strangers, the social gain is usually sacrificed for efficiency and speed.

Important exchange items in non-market economies include many more things than just food and manufactured objects. The most valued gifts are likely to be courtesies, entertainment (e.g., songs, dances, and speeches), curing, military assistance, women (to be wives), and children. In the Western World today, the idea that women and children could be given away as gifts is shocking. However, that was not always the case in Europe. Well into the 19th century, the heads of royal and wealthy families gave their daughters and sometimes sisters in marriage in order to establish or solidify economic and political alliances. Men giving female relatives to potential male allies has been a powerful bonding tool throughout most of the world.