Match Term to Definition Question 5 options: Product 2 Public Relations 3 Premium 2 Packaging Marketing Purpose Promotion Price Placement Service 1. the process of communication the value of a product or service to customers 2. the technology and the art of enclosing or protecting products for distribution, storage, sale and use 3. where you sell your product; the stores you choose and the location in the store 4. promotional items that are linked to a product that often require box-tops or other proof of purchase plus shipping and handling payment in order to acquire them 5. The amount of money that a product or service will be bought or sold for 6. A thing that you can touch or a service that you can offer which is sold to your customers. 7. they way in which you are going to advertise your products or service 8. the promotion of a favorable image between a business and the public 9. the reason or the goal; the thing you are trying to accomplish 10. meeting a need with words or actions instead of tangible products