The product-market combination that has the greatest potential is B. Fashion items to the younger segment.
It should be noted that the potential of a particular product can be determined based on the people that the product is designed for.
In such a case, a product that's designed for the younger generations will attract more customers since younger people generally like things that are trendy.
Therefore, in this case, the fashion items for the younger segment have more potential.
In conclusion, the correct option is B.
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