Answer:
Niche Marketing
Explanation:
Niche Marketing refers to the strategy adopted to advertise and focus on a specific market. The product is made exclusively available for the a defined group. This helps in focusing on a selective group and find the maximum benefit out of it. Niche marketing is used by the organizations to shine out among the other products and appear to be more valuable than other products. This form of marketing highlights the positives of the products. The audience is also treated as ideal and exclusive service is provided to them in the name of marketing.
