Answer:
White, the color value is 0xFFFFFF
Explanation:
Each segment is 8-bits, which totals to 255 in base-10 value, or 0xFF in hexadecimal.
11111111₂ == 255₁₀ == 0xFF₁₆
so
Red Green Blue
11111111 11111111 11111111
FF FF FF
When all 3 color values are turned on at max value (255), they produce white.