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Answer: The 1960 televised debate between Kennedy and Nixon had a major impact on the election's outcome, as well as ushered in a new era in which crafting a public image and taking advantage of media exposure became essential ingredients of a successful political campaign.

The debate between Kennedy and Nixon was significant as media became widely used as an important tool for the purpose of electoral and political campaigns.

What happened in the debate of Kennedy and Nixon?

The infamous debate between Kennedy and Nixon, which was televised, changed the electoral outcome, and world politics saw the emergence of use of media in electoral campaigns.

Hence, it can be stated that the use of media for election and other political campaigns became popularized after the televised debate between Kennedy and Nixon.

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