Answer:
encoding
Explanation:
Based on the scenario being described within the question it can be said that in the context of memory, this process is called encoding. In general the term encoding refers to the process in which one form of data is converted to another. This term is used a lot in neuroscience to explain how the mind accepts various different inputs from the senses and changes them into data to be stored in the neurons of the individuals brain. Such as has been done with the bold keywords the individual in this scenario has just read.