Answer:
it couldn't sell newspapers
Explanation:
Objective journalism require all journalists to present the fact the way it is regardless whether they agree with it or not. They shall not let their own opinion influence their writing in any way.
Critiques of objective journalism believed that consumers tend to purchase their newspaper more if they are emotionally invested in the content ,which is why many journalists tend to present their writing in a way that create curiosity or anger.
Putting bland fact-based writing wouldn't make people emotionally invested in the writing, and make it really hard for sell the newspaper.