Answer:
bottom-up processing.
Explanation:
There are generally two processes used in perception and sensation. They are the top down processing and bottom up processing. The bottom up processing may be define as the process of processing the sensory information as it comes in. The bottom up processing starts perceiving smaller pieces of sensory information and build ups together one full image.
In the context, I cannot use the concept of bottom up processing to find Kurt as all the players are looking alike with their uniforms and hair cuts, So it is difficult to recognize Kurt by identifying his smaller pieces of his cognitive image and identify him.
Hence the answer is -- bottom-up processing.