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EveningStar Inc. and The Luxur Group have together established The Luxur Star Group of hotels. EveningStar owns 49 percent and The Luxur Group has a 51 percent share in The Luxur Star Group of hotels. However, the management of The Luxur Star Group of hotels is separate from its parent companies. What alliance type does this scenario best illustrate?
A. sole proprietorship
B. non-equity alliance
C. equity alliance
D. joint venture

Respuesta :

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Answer:

D. joint venture

Explanation:

Joint venture is when two or more parties put their resources together in a business enterprise. The venture is an independent entity different from the parties that formed it.

In this scenario EveningStar Inc. and the Luxur Group have put together resources to form the Luxur Star Group of hotels. Consistent with joint venture framework the management of Luxur Star Group of hotels is different from those of EveningStar Inc. and the Luxur Group.

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