contestada

The key to a successful emotional advertising appeal is to use the emotion to:_____________.
a) make consumers cry.
b) create a bond between the consumer and the brand.
c) get consumers to think about the benefits of the product.
d) balance social marketing with product-focused advertising.
e) deliver a logical message.

Respuesta :

zunesyed

Answer:

The correct answer is (B)

Explanation:

Emotional advertising technique is an efficient non-traditional method to create a bond between the customer and the brand. This advertising technique is used by some of the famous brands in the world such as, Starbucks.  It helps to create a link between costumer feelings and the brand which is key to improve revenues and sales.

Otras preguntas