Interior Designs Inc. sells expensive custom-made draperies, bedding, and accessories through sales representatives who are also interior designers. It also has another, slightly less expensive line that it sells through stores such as Nordstrom’s and Saks Fifth Avenue. Interior Designs Inc. is most likely using a(n) ____ targeting strategy. Group of answer choices

Respuesta :

Answer: a differentiated marketing strategy

Explanation:

A differentiated marketing strategy is a strategy in which a company create different products or items so that they can approach customers in different separate segments. When they target each segment they use different ways because each segments they will come with various different benefits.

Interior design Inc has created various products to approach different market this expands the business to not be stuck into one segment so that even if they are not doing well in the other part of the business they can push on the other ones.