Answer:
a. It is important to strike a balance between objectivity and positivity in a report.
Explanation:
A standard business report should be well-researched, objective, and presented in a formal format. The facts should be clear. Data presented must verifiable.
Objectivity is crucial in a business report. The business report should be framed from the company's perspective. The report must remain impersonal. For example, if the sales for the year dropped, don't say the sales were horrible. Let the numbers speak for themselves. Objectivity requires information to be presented as is; without any manipulations.
The choice of words and phrases is critical in business reporting. Caution should be taken, especially if the performance is below expectations. A poorly worded statement may send investors into a panic mode, which can affect share prices adversely. Positivity in words and body language help increase investor confidence.
