Respuesta :
Answer: The Access and Legitimacy Paradigm.
Explanation:
The implementation of diversity within the business so as to be able to compete in diverse markets is referred to as the Access and Legitimacy Paradigm.
The business may sometimes face a market that is difficult to crack which may call them to employ or hire diverse employees who may help them break into this market. The legitimacy refers to how easy it may be to interact with individuals that look like you.
It may assist companies break into various demographic groups. If the business deal with people of different race or Ethnic groups on a daily basis having diverse employees may be very beneficial to the company because these employees can bring local knowledge which will assist the business to cater directly to the specific needs of that society where the business is located. Also it will make customers feel comfortable to speak to someone who looks like them and speak their langauge, because they may feel understood hence the business gains more customers due to diverse employees.
Calmpt Inc is that kind of company because we are told that they its customers and employees belong to different ethnic groups.
