YouEye is developing eye tracking technology that works with an individual’s webcam. Instead of needing to spend thousands of dollars on eye tracking equipment and having customers come into labs, firms will be able to utilize everyday webcams to track not only what a person attends to on a computer screen but also his or her emotional reactions to these products. Firms such as YouEye are automating the:

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Answer:

Beta testing process

Explanation:

The beta testing process involves the testing of products or services that are still in the final development stage, they are not yet finished products. Companies want to learn what their potential customers think about how their products or services work. They usually hand out free versions of their products and they request feedback from their customers.