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The competitive moves and business approaches a company's management is using to grow the business, compete successfully, attract and please customers, conduct operations, respond to changing economic and market conditions, and achieve organizational objectives is referred to as its - mission statement -business model -strategy-strategic intent

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jepessoa

Answer:

The answer is: Business strategy

Explanation:

A company´s business strategy is the combination of all the actions it takes and all the decisions it makes in order to accomplish its business goals and secure its position in the market.

Everyone needs a strategy in order to reach their objectives or goals. A company´s business plan sets its goal and objectives. While the company´s business strategy gives them a way (a roadmap) to fulfill those objectives.  

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