Answer:
Determine the message that the design should portray. ( B )
Explanation:
After meeting with a clients and discussing your strategies based on advertising for a client. your next step should be trying to construct/determine a very suitable message that would portray the advert to the needed Audience on the design which you must have envisaged for the advert.
Creating images and selecting colors, images, text styles and layout should now also be applied on the design before presenting it to the client or the art director.
After the presentation if need be you can as well modify your colors,images message and text styles used before the final presentation and approval will be done.
