Humans, being social creatures, highly value being a part of different groups. According to Kassin et al, being a part of a larger group inspires feelings of belonging, a clear identity, and most importantly (from an instinctive perspective) is that being part of a group increases our chances at survival (Kassin et al, 2023). The reasons why groups are formed are variable, and can include survival, social needs, or other common goals that multiple individuals are working to achieve. It may be surprising that these common goals can be a key towards keeping a group together: group cohesion is the word for the force that keeps groups together, and maintaining a shared goal for the members within a group helps to increase that cohesion. That shared goal can also inform the different rules and norms that the group in question agrees on for the group and it's members, as well as helping to define the roles and duties of each member in either a formal or informal way. If I were given the duty of trying to increase cohesion in a group, I think the best way I could do that would be to ensure somewhat regular meetings of the group and the members of it, such to keep the members of the group close to and familiar with each other. This would allow open and easy discussion between group members, socialization, and reinforce identification with one another within the group, increasing cohesion. Hope everyone is having a great week! Peter References: Kassin, S., Fein, S., & Markus, H. R. (2023). Social Psychology (11th ed.). Cengage Learning US. https://capella.vitalsource.com/books/9798214352909 Reply