Is psychological marketing ethical in your opinion?
Do celebrity entertainers and athletes have a responsibility to behave a certain way because of their fame, or should they be free to live their lives as they desire like the rest of us?
Do you think parents should monitor the sports and entertainment celebs that their children follow based on the celebrities’ behavior? Why or why not?
When you’re old enough to vote, will you be influenced by celebrity endorsements? Why or why not?
After completing the unit, do you think you’ll respond differently next time you see a commercial or ad campaign featuring a celebrity endorser?