New insights from the Strada-Gallup Education Consumer Survey examine the main motivations driving students' decisions to pursue postsecondary education. More than 86,000 U.S. adults with experiences at over 3,000 institutions were asked to share, in their own words, the main reason for choosing their educational pathway and school. Results confirm that work outcomes are the main reason most people chose higher education, with 58% reporting job and career outcomes as their primary motivation. This is true across all higher education pathways and demographic subgroups. Work outcomes are also more than double the next-most prevalent reason, with 23% reporting a general motivation to learn more and gain knowledge without linking it to work or career aspirations. Perhaps most significant, the survey revealed that those who start down an educational path and fail to complete it are more likely than those who completed a degree to report general aspirations for learning and knowledge as their top motivation. 1)The population of interest and the sample that was collected 2)The parameter of interest and the statistic used to estimate the parameter. 3) Let's assume that you are interested in getting the full report on the survey. What additional information would you want to have about the survey before you accept the results of the survey?