Students should think of a product or service idea that they think would sell. It can even be a hobby in which they are interested in (i.e. clothes, shoes, jewelry, make-up).
They are to narrow down the market to a niche market (i.e. teens, children, boys, girls, Adults), then create one offline marketing document (a flyer) using Microsoft Publisher or Microsoft Word, to promote their product/products.
Research to see what these types of ads can look like if you are unfamiliar with them.